October 11, 2013 01:07
Shanghai is home to many advertising agencies, including the powerhouse firm Wieden + Kennedy. They recently launched W+K+, a co-working space for creatives. We sat down with Thea Baumann after touring the offices to talk about China, tech, and an app that sends holograms shooting out of your nails.
CR: Tell us a bit about your background and how you got interested in China.
TB: I began my creative technology experience working for Media Arts Asia Pacific, one of the first mappers of media arts practices in the Asia Pacific region. I started as a content producer, looking at some of the first waves of net art coming out of ...